Dell recently hired the GCI Group to help the computer company with a PR campaign titled "Rebuilding Corporate Reputation Through Grassroots Efforts" — a fancy way of saying they are trying to repair the company's reputation for poor customer service.
"Fast Food Nation" mega-selling author Eric Schlosser must be doing something right. He's under vicious attack from food industry lobbyists and front groups mimicking his book title in their website smearing him. Long time Fleishman-Hillard food flack Becky Johnson and her fellow spinmeisters risk publicizing Schlosser's writings in their over-the-top efforts to condemn him.
The industrial food lobby is freaking-out over "Chew On This", his new book with Charles Wilson aimed at youngsters, and the fact that his "Fast Food Nation" is being made into a major Hollywood movie with the same title. Best Food Nation is the food industry's sound-alike website funded by the American Farm Bureau Federation, American Meat Institute, National Cattlemen's Beef Association, National Council of Chain Restaurants, and 14 other food lobbies. The website highlights anti-Schlosser rants by industry-funded front groups including Heartland Institute and the American Council on Science and Health.
All is not champagne and caviar in Moscow. Pro-Putin political forces are concerned that the West -- particularly the US -- is growing increasingly distant from President Vladmir Putin and the current Russian administration.
"Karl Rove, President Bush's chief political adviser, cautioned other White House aides in the summer of 2003 that Bush's 2004 re-election prospects would be severely damaged if it was publicly disclosed that he had been personally warned that a key rationale for going to war had been challenged within the administration," the National Journal
The Government of Sudan -- tired of international media focusing on the country's ongoing genocide -- paid for an upbeat eight-page advertising insert in Monday's New York Times. O'Dwyer's PR Daily reports that Summit Communications prepared the insert which "extols the investment opportunities in the energy-rich state" but "has no rebuttal to United Nations and U.S.