Cigarette "Taste Test" Snuffed Out
Submitted by Anne Landman on
Australia's 1992 Tobacco Advertising Prohibition Act prohibited most forms of tobacco advertising, making it more difficult for tobacco companies to promote their products. Despite the law, an Australian market-research firm called Feedback Plus was found to be distributing free cigarettes in a program it said was a "taste-testing survey" being carried out as part of a "marketing research" program.