Submitted by Diane Farsetta on
The pharmaceutical companies Merck and Schering-Plough, which co-market the cholesterol drug Vytorin, "have gone into damage-control mode, taking out newspaper ads." The PR campaign follows the companies' reluctant publication of a study showing that neither of the drugs present in Vytorin "reduced the buildup of fatty plaque in arteries." The study "
Submitted by Anne Landman on
The General Chairman of Indonesia's National Commission for Child Protection, Seto Mulyadi, called tobacco companies' corporate social responsibility programs "hidden cigarette campaigns." Mulyadi said that cigarette companies "do free advertising through their CSR programs." Mulyadi is proposing a complete ban on cigarette advertising in Indonesia, after a study by the country's Pub
Submitted by Sheldon Rampton on
When the Tallahassee Democrat combed the community in early 2007 for residents whose blogs and articles could fill out the paper's local coverage, Stacey N. Getz was happy to sign on. "Getz's Let's Talk Tallahassee blog is a paean to civic boosterism, inviting readers to submit ideas to help business leaders and developers improve the city," writes Adam Weinstein.
Submitted by Diane Farsetta on
Commissioner Jonathan Adelstein said he expected the U.S.
Submitted by Diane Farsetta on
The coal industry front group calling itself Americans for Balanced Energy Choices (ABEC) "is waging a $35 million campaign in primary and caucus states to rally public support for coal-fired electricity and to fuel opposition to legislation that Congress is crafting to slow climate change." ABEC has already spent $1.3 million
Submitted by Sheldon Rampton on
The Center for Science in the Public Interest is criticizing the Providence Journal for publishing an op-ed article by Robert Goldberg while failing to disclose that Goldberg and his organization, the Center for Medicine in the Public Interest
Submitted by Sheldon Rampton on
"A shadowy group calling itself Vietnam Veterans Against John McCain has been busy," reports Kevin Connolly, "handing out flyers implying that in Mr. McCain's long spell as a prisoner of war in Hanoi, during which he was tortured, he gave information to America's enemy. The evidence? Well, there isn't any. It's a straightforward attempt to take one of Mr.
Submitted by Diane Farsetta on
If the U.S.
Submitted by Diane Farsetta on
The energy company BP's rebranding as "Beyond Petroleum," led by WPP Group's Ogilvy & Mather, is reviewed by Adweek's Gregory Solman.
Submitted by Diane Farsetta on
The U.S. Congress is investigating "the pharmaceutical industry's use of celebrity endorsements in direct-to-consumer (DTC) advertisements." First up are ads for Pfizer's cholesterol drug Lipitor, which feature the inventor of the artificial heart, Dr. Robert Jarvik.
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