Pity the Poor, Misunderstood Oil Industry
Submitted by Diane Farsetta on
As gas prices rise and oil companies enjoy record profits, the industry is increasing its PR efforts.
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Public Relations
Wal-Mart's Changing PR
Submitted by Diane Farsetta on
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Lincoln Group Work In Iraq "Completely Inept"
Submitted by Bob Burton on
O'Dwyers PR Daily reports that Bill Dixon and Laurie Adler, who handled PR for the Lincoln Group which gained notoriety for using Pentagon funds to plant news articles in Iraqi newspapers, have jumped ship. Dixon only started with the company in January while Adler served as the company's main spokesman.
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PR Exec: Fake TV News is Good for You!
Submitted by Bob Burton on
In a contributed column titled "Are Video News Releases All Bad?," Kevin E.
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Ketchum Lands Contract To Polish Russia's Image
Submitted by Bob Burton on
The Russian government has signed a multi-million dollar deal with the Washington office of the PR company Ketchum and its Brussels-based sibling, GPlus Europe. The Financial Times reports that the contract is "to improve the presentation of Russia's presidency of the Group of Eight leading nations." Last week, U.S.
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The Flacks Are Coming, the Flacks Are Coming!
Submitted by Judith Siers-Poisson on
Weber Shandwick Worldwide, one of the world's largest PR firms, has announced a significant expansion into Eastern and Central Europe. It has opened new offices in Poland, Croatia, and Bosnia and Herzegovina and added affiliate offices in Romania, Slovakia, Slovenia, Serbia and Montenegro, Latvia, Lithuania, and Estonia.
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Topics:
Learning from, and Spinning, the Chernobyl Disaster
Submitted by Diane Farsetta on
"Chernobyl has not taught anything to anyone," Viktor Bryukhanov, the former director of the infamous nuclear power plant, told a Russian magazine.
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Government PR: A Growth Industry
Submitted by Diane Farsetta on
The U.S. General Services Administration (GSA), which acquires products and services on behalf of federal agencies, is "actively soliciting proposals from PR firms to be added to its list of pre-qualified contractors," reports O'Dwyer's.
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Bull Goes To China Shop
Submitted by Jonathan Rosenblum on
"A high-caliber, multinational and multifunctional team" is how Yahoo's Stephen Davis, senior manager of international PR, describes their new PR firm, Porter Novelli.
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PR and Marketing, Sin Fronteras
Submitted by Diane Farsetta on
In its "PR Toolbox" section, PR Week addresses how to market "to the growing Hispanic population." The answer: radio. "There are now approximately 700 Spanish-language radio stations in the U.S." And, according to Rise Birnbaum of the broadcast PR firm Zcomm, "Spanish-language stations are even more receptive than general-market ones" to audio news releases and radio media tours.
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