New Institute Charts Murky Waters
Submitted by Diane Farsetta on
The multinational law firm Hunton & Williams -- whose clients include Altria, DTE Energy, General Dynamics and Pfizer -- has launched The
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Public Relations
Shipshape Spin for Japan
Submitted by Diane Farsetta on
Concerns about safety and the impact on the local fishing industry have led residents to protest the U.S. Navy's stationing a nuclear-powered aircraft carrier in Yokosuka, Japan.
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Playing Politics with Refugees
Submitted by Diane Farsetta on
Western Sahara -- a North African territory and one of the last remaining official colonies, or non-self governing territories -- is controlled by Morocco. The Polisario Front, a political group of indigenous Sahrawis, wants independence. Tens of thousands of Sahrawis live in Polisario-run refugee camps in Algeria. Recently, "a delegation of six Sahrawi refugees ...
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What's Green on the Outside and Has a Hummer on the Inside?
Submitted by Anne Landman on
Discovery Communications is spending $100 million to re-make its home television network into "Planet Green," the first television channel devoted entirely to environmentally-themed programming.
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Two Unions Are Finding Deals at Wal-Mart
Submitted by Sheldon Rampton on
"After waging an aggressive public relations campaign against Wal-Mart for three years, the company’s full-time, union-backed critics, who once vowed never to let up, are putting down their cudgels," writes Michael Barbaro.
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McClellan and the Ethics of Spin
John Stodder has written the most interesting commentary I've seen from within the public relations industry about former Bush administration press secretary Scott McClellan's new book. It's interesting in part because Stodder is an interesting figure. For those who remember this sort of thing, he was one of two executives at the Fleishman-Hillard PR firm (the other was Douglas Dowie) who were convicted in May 2006 of multiple counts of conspiracy and fraud in a scheme to overbill the city of Los Angeles for public relations consulting services.
Corporate-Sponsored "Slacktivism": Bigger and More Dangerous than the Urban Dictionary Realizes
Recently while browsing the Web I came across UrbanDictionary.com, which is sort of a wiki of contemporary slang. I found some of the newer words listed there amusing, like "hobosexual" (the opposite of metrosexual; someone who cares little about their looks), "consumerican," ("a particularly American brand of consumerism"), and "wikidemia" ("an academic work passed off as scholarly yet researched entirely on Wikipedia").
The Silver Lining for Olympics Sponsors
Submitted by Diane Farsetta on
"The catastrophic earthquake that rocked China's Sichuan province has changed the entire tenor of the coming Olympics" -- and the shift is good for beleaguered Olympics sponsors.
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Thanks to Chantix, Quitting Smoking May Be Hazardous, Too
Submitted by Diane Farsetta on
The pharmaceutical company Pfizer "is preparing an advertising and public-relations campaign to counter concerns about its antismoking drug Chantix, once trumpeted as a potential billion-dollar-a-year blockbuster." So far, Pfizer has "run ads in five major newspapers in which its medical director explains Chantix's risk-benefit balance." The drug company will soon "start hosting ro
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Marketing with Meaning Still Means You're Selling Something
Submitted by Diane Farsetta on
The WPP Group's online advertising firm Bridge Worldwide offers its clients what it calls "marketing with meaning." For ConAgra, the firm created the "Start Making Choices" website, which "conveys nutrition, exercise and other well-being tips from cardiologist James Rippe ...
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