Submitted by Diane Farsetta on
Charlie "was a hip-hop artist, very 'street.' ... He started a blog, alliwantforxmasisapsp.com, where he mused in urban patois about how his cousin Pete really, really wanted a Sony PSP for Christmas." The website was a "flog," or fake blog, launched by Sony to market the game system. "Sony's admission ...
Submitted by Diane Farsetta on
Video news releases (VNRs) aren't just for television anymore. "Hurt by public criticism of VNRs, possible Federal Communications Commission oversight, and a shrunken news hole," broadcast PR firms "are looking for ways to survive -- and making the Internet a bigger part of their offerings could be the answer," writes PR Week.
Submitted by Conor Kenny on
Two recent reviews of SourceWatch/Congresspedia on the Web this week:
Submitted by Diane Farsetta on
Submitted by Diane Farsetta on
Richard Edelman, the CEO of the Edelman PR firm, "issued an apology for his agency's role in creating a blog for client Wal-Mart that did not properly disclose its origins or funding," notes PR Week.
Submitted by Judith Siers-Poisson on
Oh to be a fly on that wall. Late last week Mark Oehlert of Booz Allen Hamilton organized a two day meeting between CIA employees and experts on blogs and wikis. The goal was to assist the CIA in improving their internal communications and information sharing.
Submitted by Diane Farsetta on
"This summer, Matt and Doug Stanbro, two brothers from Chelsea, Ala., traded in their game controllers for M-16 rifles," reports Patrik Jonsson. "They're two of hundreds, perhaps thousands, of American teenagers inspired by a 'shoot'em-up' video game to join the Army." The "America's Army" game, first released in 1992, "is proving a potent way to communicate military values directly to the messy bedrooms where teens hang out. ...
Submitted by Diane Farsetta on
"Pollsters hired by Verizon Communications Inc. presented a study today that suggests consumers overwhelmingly reject 'net neutrality' ... but they support Alaska Sen.
Submitted by Diane Farsetta on
Should "viral" videos, produced and placed online by marketers but circulated by amused viewers, be labeled as advertising?
Submitted by Diane Farsetta on
Newly-available documents detailing the early work of the "Future of Iraq Project," the U.S.
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