Corporations

This Earth Day, Let's Scrape off the Greenwash

Today marks the 38th annual celebration of Earth Day, and once again the event comes with its fair share of PR hype and misleading marketing campaigns. In the spirit of dedicating ourselves to genuine concern for the planet, today is therefore a good time to look carefully at corporate environmental claims, some of which consist more of empty rhetoric than real substance. Companies like Wal-Mart are announcing environmental initiatives. General Electric has its "Ecomagnation" advertising campaign. In Singapore, a shopping center is advertising that customers can "shop to save planet earth" -- and if they buy enough, they might win a new car! The ritual of green hypocrisy frequently requires that companies and politicians redefine environmental progress in increasingly creative ways. Last week, for example, George W. Bush announced a plan to address the problem of global warming by "halting the growth" of U.S. greenhouse gas emissions by the year 2025. Beyond the fact that this target date is 17 years in the future, what really means is that during those 17 years not only will greenhouse gas emissions continue, the amount of those emissions will continue to grow. As columnist Gail Collins observed in the New York Times, this would be akin to having an overweight person announce a plan to achieve "an 18 percent reduction in the rate at which he was gaining weight, to be reached within the next decade."

Obama and Clinton Get Down & Dirty with "Clean" Coal

The Associated Press reports, "Democrats Barack Obama and Hillary Clinton are walking a delicate line as they promise to aggressively tackle global warming while trying to assure voters that they continue to believe in the future of coal," the energy source responsible for "nearly 2 billion tons of carbon dioxide, the leading greenhouse gas, each

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More Heart Attacks for Merck

Prescription pillsTwo studies of internal Merck documents concluded that the pharmaceutical company had "violated scientific-publishing ethics by ghostwriting dozens of academic articles, and minimized the impact of patient deaths in its analyses of some human trials." The internal documents surfaced during l

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State Legislators Have a Telecom Front Group's Number

"Mywireless.org," a group that's "working hard to kill a cell phone reform bill at the Minnesota legislature," describes itself as "a non-profit consumer advocacy organization" formed to protect cell phone users' "freedom, value, security and mobility." But it's "staffed almost entirely by telecommunications industry executives, drawn mainly from the ranks of the

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A Bad Week for Corporate Spies

From MAD magazineIf Cara Schaffer contacts you, be wary. Take emails and online comments from "activist2008" and "stopcorporategreed" with a grain of salt. Londoners, be on the lookout for Toby Kendall, a.k.a. "Ken Tobias." And activists everywhere should think twice before putting documents in the recycling or trash bins.

Over the past week, reporters and activists outed three different corporate spying operations. As John Stauber and Sheldon Rampton wrote in their 1995 book "Toxic Sludge Is Good for You!": "Movements for social and political reform have often become targets of surveillance. ... The public relations industry has developed a lucrative side business scrutinizing the thoughts and actions of citizen activists, using paid spies who are often recruited from government, military or private security backgrounds."

Last week's revelations show that these underhanded tactics are very much in use today. And they don't just impact the groups being infiltrated. By privileging corporate interests, effectively giving them the first and last word on an issue, they distort vital public debates.

The Pro-Junk Mail Lobby: Fighting to Sustain the Unsustainable?

Junk MailJunk mail kills trees, clogs mailboxes, packs landfills, wastes natural resources, and everyone would be glad to be rid of it. Right?

Well, maybe not.

Whether out of environmental concern or sheer annoyance, legislated efforts to reduce junk mail are on the rise, but companies that have vested interests in its continuance have started organizing to save it--in a big way. Of course, they don't call it junk mail. Their preferred euphemisms are "advertising mail," "direct mail" or even "standard mail."

Hillary Stands By Her Man, But Colombia Dumps Mark Penn

Mark Penn runs the labor-busting PR giant Burson-Marsteller and is the top strategist and pollster for Hillary Clinton's campaign for president. His mixed loyalties have been a continuing image problem for Clinton, to the degree his conflicts makes the news.

The Wall Street Journal first reported, on April 4, that Penn had "met with Colombia's ambassador to the U.S. on Monday to discuss a bilateral free-trade agreement, a pact the presidential candidate (Clinton) opposes." Burson-Marsteller "has a contract with the South American nation to promote congressional approval of the trade deal."

The New York Times later noted that Penn apologized for his conflict of loyalty saying "the meeting was an error in judgment." But that was not enough. Saturday, April 5, Colombia fired Penn (and B-M his company) for his embarrassing bumbling. Still, Hillary Clinton is sticking by her man Mark - for now.

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