Health

Corporate-Sponsored "Slacktivism": Bigger and More Dangerous than the Urban Dictionary Realizes

Recently while browsing the Web I came across UrbanDictionary.com, which is sort of a wiki of contemporary slang. I found some of the newer words listed there amusing, like "hobosexual" (the opposite of metrosexual; someone who cares little about their looks), "consumerican," ("a particularly American brand of consumerism"), and "wikidemia" ("an academic work passed off as scholarly yet researched entirely on Wikipedia").

Citing Menthol Exemption, Black Group Pulls Support for FDA Tobacco Bill

Menthol cigarette ad targeting African AmericansThe National African American Tobacco Prevention Network (NAATPN) has withdrawn its support for a bill allowing the U.S. Food and Drug Administration to regulate tobacco products.

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Thanks to Chantix, Quitting Smoking May Be Hazardous, Too

antismoking drug ChantixThe pharmaceutical company Pfizer "is preparing an advertising and public-relations campaign to counter concerns about its antismoking drug Chantix, once trumpeted as a potential billion-dollar-a-year blockbuster." So far, Pfizer has "run ads in five major newspapers in which its medical director explains Chantix's risk-benefit balance." The drug company will soon "start hosting ro

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Marketing with Meaning Still Means You're Selling Something

The WPP Group's online advertising firm Bridge Worldwide offers its clients what it calls "marketing with meaning." For ConAgra, the firm created the "Start Making Choices" website, which "conveys nutrition, exercise and other well-being tips from cardiologist James Rippe ...

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Healthcare Privacy Laws Quietly Assist Fundraising

stethoscope on walletWhen a patient checks into a hospital or goes to see a doctor, they are typically handed a booklet called "Notice of Privacy Practices" and are asked to sign a document acknowledging that they received the information. Patients assume that these "privacy practices" are in place to protect their personal information and that doctors and hospitals will keep their information in strictest confidence.

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Big Fat Lies

"Dishes targeted to health-conscious consumers at popular chains such as Chili's, Taco Bell and Applebee's contained as much as twice the calories and eight times the grams of fat than the restaurants claimed in their published nutrition information," reports Isaac Wolf, citing research done in eight cities by television stations affiliated with the Scripps media chain.

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Less Isn't Always More

crop dusterComprehensive information about what chemicals are sprayed on food crops just got much harder to come by. The U.S. Department of Agriculture recently announced that they will no longer conduct and publish annual national surveys of "which states apply the most pesticides and where bug and weed killers are most heavily sprayed to help cotton, grapes and oranges grow." The report is used extensively by farmers, environmental advocates, chemical companies and even the U.S. Environmental Protection Agency. Don Lipton, a spokesman for the American Farm Bureau, said "farmers will be subjected to conjecture and allegations about their use of chemicals and fertilizer. Given the historic concern about chemical use by consumers, regulators, activist groups and farmers, it's probably not an area where lack of data is a good idea." One fear is that information will only be available after there's been a problem. Steve Scholl-Buckwald of the Pesticide Action Network explained, "What we'll end up doing is understanding pesticide use through getting accident reports. And that's a lousy way to protect public health."

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Drug Companies: Marketing Machines Gone Awry

Prescription pillsNew York Times reporter Melody Petersen, who covered the pharmaceutical industry for four years, has now published a book titled Our Daily Meds: How the pharmaceutical companies transformed themselves into slick marketing machines and hooked the nation on prescription drugs.

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