Roche's Cancer Front Group Flounders
Submitted by Bob Burton on
Cancer United, a cancer patient group created and launched by the PR firm Weber Shandwick with funding from the drug company Roche, has got off to a rocky start.
Submitted by Bob Burton on
Cancer United, a cancer patient group created and launched by the PR firm Weber Shandwick with funding from the drug company Roche, has got off to a rocky start.
Submitted by Bob Burton on
Submitted by Diane Farsetta on
Submitted by Diane Farsetta on
Richard Edelman, the CEO of the Edelman PR firm, "issued an apology for his agency's role in creating a blog for client Wal-Mart that did not properly disclose its origins or funding," notes PR Week.
Submitted by Diane Farsetta on
A U.S.
Groups urge FCC to continue investigation into corporate propaganda
In an October 16, 2006, letter to the Federal Communications Commission, Free Press and the Center for Media and Democracy refuted spurious claims made by the Radio-Television News Directors Association (RTNDA) and the National Association of Broadcast Communicators (NABC), a new consortium of broadcast PR firms, about the FCC's ongoing investigation into corporate-funded "fake news" on local TV stations.
Submitted by Diane Farsetta on
According to a report by the U.S.
Submitted by Diane Farsetta on
This October is the 26th annual Breast Cancer Awareness month, an event "conceived by the pharmaceutical company Zeneca, now AstraZeneca ...
Submitted by Jonathan Rosenblum on
The sport of baseball got its reputation as a "Field of Dreams," in part, because the game is played outside of time. There is a nominal starting time, but no game clock. Once endorsement deals became as fashionable as designer steroids, everything else went up for sale. Last week, reports Richard Sandomir, the Chicago White Sox literally sold their starting time for $500,000 per year, so that convenience store chain 7-Eleven could get a little more PR. For the next three seasons, the approximately 50 night games on Chicago's South Side will be scheduled to begin at exactly 7:11 p.m.
Submitted by Bob Burton on
A group of producers of video news releases (VNRs) have formed the National Association of Broadcast Communicators (NABC) to campaign against the mandatory disclosure of fake news.
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