Submitted by Sheldon Rampton on
"Dow Chemical and Dow's PR firm, Burson-Marsteller, tried to shut down some parody sites and ended up bringing themselves a heap of negative publicity," writes Joyce Slaton. It all began when the Yes Men, impersonating Dow, created a site detailing Dow's responsibility in the Bhopal disaster.
Submitted by John Stauber on
"Two former government scientists who
spent years investigating stress in dolphin populations
charged this week that superiors at their federally
financed laboratory shut down their research because it
clashed with policy goals of the Clinton and Bush
administrations. The scientists ... said their research indicated that the practice of chasing and encircling dolphins to catch tuna exposed the
dolphins to dangerous amounts of stress. The accusations, by Dr. Albert Myrick, a wildlife
biologist, and Dr. Sarka Southern, a research associate,
Submitted by John Stauber on
Bob Burton and Andy Rowell deconstruct the "social responsibility report" of British American Tobacco, the world's second largest tobacco company, in the latest PR Watch. Among their findings, "BAT's social report disclosed that three of its employees had been killed and 37 involved in serious accidents during 2001, but omitted any estimate of the number of people who had been killed or seriously affected by consuming its products. ...
Submitted by Sheldon Rampton on
Enron Corp. ran a formidable lobbying machine in Washington and state capitals that gained favorable treatment from state and national governments on no fewer than 49 occasions from the late 1980s to the company's scandal-ridden bankruptcy last year.
Submitted by Sheldon Rampton on
PR industry analyst Paul Holmes notes that the corporate scandals of last year created a "chronic crisis, as constituents - shareholders, employees, regulators, the public at large - began to question whether the entire American corporate system was hopelessly corrupt." (As an indicator of how bad things got, Holmes was forced to combine Enron, Worldcom and Tyco into a single item in his "top 10" list of the year's worst PR disasters.) "Ordinarily," Holmes writes, "such an epidemic of ill-considered corporate behavior would have elevated the role of the senior corporate communications execu
Submitted by Sheldon Rampton on
PR Week continues the industry's preoccupation with managing activism with a variety of articles examining the strategies activists use to advance their causes, "the proactive approach to averting protests," and an article on corporate social responsibility titled "CSR: Beyond Lip Service."
Submitted by Sheldon Rampton on
After Nike conducted a huge and expensive PR blitz to tell people that it had cleaned up its subcontractors' sweatshop labor practices, California activist Marc Kasky sued them under a California law that forbids corporations from intentionally deceiving people in their commercial statements. "Instead of refuting Kasky's charge by proving in court that they didn't lie, however, Nike instead chose to argue that corporations should enjoy the same 'free speech' right to deceive that individual human citizens have in their personal lives," writes Thom Hartmann.
Submitted by Sheldon Rampton on
Chlopak, Leonard, Schechter & Assocs., a PR firm that specializes in crisis management, is helping energy companies fend off environmentalist and human rights groups that oppose a planned 400-mile pipeline in Peru that will pass through indigenous homelands in the Amazon rainforest. CLSA's other clients have included the Arthur Andersen accounting firm during the Enron scandal.
Submitted by Sheldon Rampton on
"No less than three 'corporate credibility' seminars involving PR/IR pros have popped up as panelists scratch their heads, trying to find ways to win back public trust in corporations in the wake of Enron, Worldcom, etc.," reports O'Dwyer's PR Daily.
Submitted by Sheldon Rampton on
Faced with a "mounting public relations disaster" over its attempt to sue the famine-stricken country of Ethiopia for $6 million, the Nestle corporation has promised to donate the money to hunger relief. But Justin Forsyth of the hunger organization Oxfam calls the offer a "half measure" and calls on the company "unambiguously to drop the claim and allow the Ethiopian government to spend the money on famine relief. ... Nestle has had lots of opportunities to back down over the last year.
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