Environment

Blessed Unrest for a Wiser Earth: John Stauber Interviews Paul Hawken

Cover of Blessed UnrestMy first introduction to author Paul Hawken's work was his 1994 book The Ecology of Commerce. It is essential reading for anyone grappling with issues surrounding capitalism, social justice and ecological sustainability. Hawken is, among his plethora of accomplishments, a highly successful businessman, but The Ecology of Commerce pulled few punches in its criticism of even those companies truly trying to set and reach a higher standard of business social responsibility.

Al Gore, Corporate Greenwasher?

Submitted by John Stauber on

Is Al Gore aiding and abetting the world's largest greenwashers? The New York Times reports that "The brightest lights in the advertising business are gathering in Cannes, France, this week for an annual celebration. ... Mr. Gore is being accorded rock star status at the festival. ... The embrace of Mr. Gore shows how 'green' advertising has galvanized the marketing community.

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Main Source: 
New York Times, June 18, 2007
Topics: 
Advertising
Cause-Related Marketing
Climate Change
Environment
Public Relations

Coke's Water Deal Omits India

Submitted by Bob Burton on

When Coca-Cola announced it would fund a joint water conservation initiative with WWF, it identified seven major water reserves around the world where it would fund projects. But none of the projects will be in India, where the company has been embroiled in controversy.

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Main Source: 
Press Trust of India, June 5, 2007
Topics: 
Issue Management
Video News Releases
Corporations
Environment
International
Media
Public Relations

PR Firm Sought To Spin Nuclear Waste Concerns

Submitted by Diane Farsetta on

The U.S. Department of Energy's (DoE's) "division in charge of disposal and storage of spent nuclear fuel and radioactive waste, notably the controversial Yucca Mountain project, is on the hunt for a PR firm to develop its communications and public outreach," reports O'Dwyer's.

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Main Source: 
O'Dwyer's PR Daily (sub req'd), June 7, 2007
Topics: 
Internet
Nuclear Power
Children
Public Relations
U.S. Government

WWF Greenwashes Coca-Cola

Submitted by John Stauber on

WWF and Coca-ColaAs Ronald Reagan loved to remark, "There they go again." WWF, the corporate-funded environmental giant often accused of taking greenbacks in return for greenwashing its corporate benefactors,

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Main Source: 
Environmental News Service, June 5, 2007
Topics: 
Corporate Campaigns
Corporate Social Responsibility
Cause-Related Marketing
Third Party Technique
Environment
International

Mad Cow USA - The Coverup Continues in Washington

Submitted by John Stauber on

The Associated Press notes that the Bush administration "will fight to keep meatpackers from testing all their animals for mad cow disease. The Agriculture Department tests fewer than 1 percent of slaughtered cows for the disease, which can be fatal to humans who eat tainted beef. A beef producer in the western state of Kansas, Creekstone Farms Premium Beef, wants to test all of its cows," but the US government has said such private testing is illegal. "U.S.

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Main Source: 
Associated Press, May 29, 2007
Topics: 
Food Safety
Mad Cow Disease

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