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Weekly Radio Spin: Smokin' the Competition

Listen to this week's edition of the "Weekly Radio Spin," the Center for Media and Democracy's audio report on the stories behind the news. This week, we look at why we should pity the oil industry, how invasion of privacy is sold as a good thing, and kids fighting back. In "Six Degrees of Spin and Fakin'," we look at Philip Morris's ability to see into the future. The Weekly Radio Spin is freely available for personal and broadcast use. Podcasters can subscribe to the XML feed on www.prwatch.org/audio or via iTunes. If you air the Weekly Radio Spin on your radio station, please email us at editor@prwatch.org to let us know. Thanks!


Nestling into the British Government

As CMD has reported previously, the infant formula industry in the U.S. is committed to making sure that women aren't, as they put it, made to feel guilty about not breast feeding. But it seems that formula producers are also looking to make inroads in Europe, where rates of breast feeding are far higher than in the U.S. The Independent "has uncovered strong ties between Nestle, the world's largest baby milk manufacturer, and the Department of Health. Rosie Cooper, a parliamentary private secretary to the Health minister Ben Bradshaw, is undergoing a year-long Industry and Parliament Trust fellowship with Nestle, and in February went for a week to South Africa as a guest of the group to oversee its corporate social responsibility activities." Three other Labor Party members of Parliament accompanied her at Nestle's expense. Critics are alarmed that the corporation has made such inroads into the government. A spokesperson for Baby Milk Action, which together with UNICEF, Save the Children and the National Childhood Trust, has organized a boycott of Nestle, said "Time and again we see Nestle trying to ingratiate itself with health workers and policymakers through gifts, free trips, sponsorship and so-called partnerships. Surely the Government should not look to companies to fund and organise trips such as this."


And the Losers Are ... Kids

On June 6, limos will be lined up, the red carpet will be rolled out, and decked out attendees will have their photos snapped by swarming paparazzi. But this isn't your usual Hollywood awards ceremony. Instead, it is the 4th annual Fame & Shame Awards, sponsored by the New Mexico Media Literacy Project and New Mexico Voices for Children in collaboration with the Smoke Free Movies Campaign. The "fame" part of the ceremony will recognize New Mexico teens that are working to encourage their peers to not start smoking, or to quit if they have. They are vying for the Youth Kicking Tobacco's Butt Advocate of the Year Award. The "shame" segment targets the entertainment industry. "The ceremony also hands out 'Shamie Awards' to actors, actresses, directors and producers who glamorize smoking in Hollywood movies. This year's nominees include Nicolas Cage, John Cusack and Jamie Foxx as Actor Who Glamorizes Smoking the Most, Beyonce and Emma Thompson as Actress Who Glamorizes Smoking the Most, and Hairspray, Ocean's Thirteen and Wild Hogs (shot in New Mexico) as Most Popular Teen Movie That Glamorizes Smoking."


Like Taking Candy from a Baby

Consumer Reports Webwatch and the Mediatech Foundation have published a study of how young children interact with the internet, warning that "Publishers of many major children's Web sites should do a better job disclosing sales and advertising information to parents, especially as more kids at younger ages go online to play and meet friends." The study asked families to keep journals and use video cameras to track the way their children used sites such as Club Penguin, Webkinz, Nick Jr. and Barbie.com. (They've posted some of the footage on YouTube, where you can watch it yourself.) It found that children as young as two years old are surfing the web and observed "repeated examples of attempts to manipulate children for the sake of commerce. ... We believe publishers of children's Internet content need to be reminded they are dealing with an audience that thinks differently than adults. Considering how easily millions of adults are regularly fooled by offers of 'free credit reports,' deceptive advertising, and 'order before midnight' commercials, we think it is unreasonable and irresponsible to subject children to the same hard-sell tactics."


Heartland Takes their Skepticism North of the Border

Who could blame them if they sent the Mounties to the border? Who could blame them if they sent the Mounties to the border? CMD reported previously on the Heartland Institute's climate change skepticism, and its efforts to cast doubt on the overwhelming evidence of global warming. The Chicago-based, ExxonMobil-funded think tank has taken its case north of the border, sending out "more than 11,000 brochures and DVDs to Canadian schools urging them to teach their students that scientists are exaggerating how human activity is the driving force behind global warming." While Heartland says that the outreach effort is an attempt to introduce "balance" into the discussion, the Sierra Club of Canada disagrees. Spokesperson Emilie Moorhouse said, "It's alarming that an American think tank is distributing misinformation on the most important issue of our time in Canadian schools, to actually create an illusion that there is a scientific debate." Ignoring the consensus reached by the Intergovernmental Panel on Climate Change that climate change is "unequivocal" and caused by human activities, "the brochure and DVD said that scientists were 'deeply divided' about 'the notion that climate change is mostly the result of human activities.'" Heartland also sent the information packets to 200 Canadian policymakers.


Citizen Journalism Shines in Alternet Blog by Scott Thill

An April 7, 2008 citizen journalism task asked people to investigate tobacco industry brainstorming documents at the Legacy Tobacco Documents Library. That request led to a marvelous blog titled "The Sick and Crazy Science Tobacco Companies Pursue to Get You Hooked," posted on Alternet by Scott Thill, in which he describes some of his finds, including a bizarre research project to investigate the effect of a chemical in cigarette smoke called nitric oxide on cat penises. From nacho cheese-flavored cigarettes to on-pack contests to win everything from Clearasil to used celebrity underwear, tobacco industry brainstorming documents contain an untold number of bizarre marketing, advertising and product design ideas. Thill's blog praises TobaccoWiki's Brainstorming documents page, as well as citizen journalism and the new ways that research wikis are allowing people to compile and share information.


New Kids' Book on Plastic Surgery Skirts Breasts

How does a mother explain to her children why she's having a breast augmentation, a tummy tuck or a nose job? Help is on the way -- a new book for kids about plastic surgery, My Beautiful Mommy. The story features a handsome, musclebound, superhero-type male doctor and a Mommy who says that as she got older, she couldn't fit into her clothes any more. Mom explains to her child that the doctor is going to help her fix all that. Mom comes home after surgery looking slightly bruised and bandaged, but with fuller, higher breasts. The text of the book doesn't mention breasts, though; only Mom's "tummy." Michael Salzhauer, the plastic surgeon who wrote the book, said, "The tummy lends itself to an easy explanation to the children: extra skin and can't fit into your clothes. The breasts might be a stretch for a six-year-old."


Daughter Busts Dad: Burger King VP Caught Running Dirty Tricks Campaign

Amy Bennett Williams, following up on her previous article reports, "As the Coalition of Immokalee Workers prepares to deliver more than 60,000 petitions to Burger King headquarters in Miami today, the daughter of Burger King's vice-president Stephen Grover confirmed her father is responsible for online postings vilifying the coalition. The Immokalee-based group is asking Burger King to improve tomato harvesters' working conditions and pay a penny more a pound for tomatoes, which could add about $20 to a daily wage of $50, workers say. ... [O]ften during the past year, when articles or videos about the coalition were posted on YouTube and various Internet news sites, someone using the online names activist2008 or surfxaholic36 would attach comments coalition member Greg Asbed has called 'libelous.' ... [E]arlier this year the alliance had been infiltrated by Cara Schaffer, who said she was a student at Broward Community College interested in organizing campus events in support of farmworkers. In reality, Schaffer owns Diplomatic Tactical Services, a Hollywood, Fla.-based security and investigative firm that advertises its ability to place operatives in the ranks of target groups."


Special Offer: Free Grass to Subject Your Children to Sludge

Sludge keeps rearing its ugly head. Scientists used federal grant money to "spread fertilizer made from human and industrial wastes on yards in poor, black neighborhoods to test whether it might protect children from lead poisoning in the soil." The residents were not alerted to any harmful ingredients in the sludge, and were assured that it posed no health risks for their families. In exchange for participating in the 2005 study, nine families were given food coupons and a free lawn by the U.S. Department of Housing and Urban Development. Freedom of Information Act requests by the Associated Press produced grant documents, but none showed any medical follow-up with the homeowners. The Environmental Protection Agency and the U.S. Department of Agriculture conducted similar research in East St. Louis, Illinois, another impoverished and predominantly African American community. "Thomas Burke, a professor at the Johns Hopkins Bloomberg School of Public Health, says epidemiological studies have never been done to show whether spreading sludge on land is safe. 'There are potential pathogens and chemicals that are not in the realm of safe. What's needed are more studies on what's going on with the pathogens in sludge - are we actually removing them? The commitment to connecting the dots hasn't been there.'"


Is Earth Day the New Christmas?

GreenwashGreenwashBack in 1970, Earth Day started out as a "green" event that encouraged people to decrease their consumption, but as more companies jump on the greenwashing bandwagon, Earth Day has become a marketing event that corporations use to paint themselves green while pushing ever more products and services on consumers. Now many Earth Day promotions actually encourage consumption: Fairmont Hotels is promoting its new "Lexus Hybrid Living Suites" that feature organic sheets and mini-bars stocked with "local biodynamic wines"; Mattel has introduced "Barbie BCause," a line of green Barbie accessories that Mattel describes as "playful and on-trend"; and consumers can participate in Macy's "Turn Over A New Leaf" campaign by making a $5 donation to the National Park Foundation to get discounts on Macy's merchandise during the weekend after Earth Day. Steven Addis, CEO of a branding firm, tells how to spot the greenwashers: "I call it the 95-5 rule. Five percent of somebody's business is green, but 95% of their PR is green."


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