Submitted by Bob Burton on
Harold Burson, the founder of Burson-Marsteller, has flagged his support for the licensing of PR professionals. "It would overcome the derogatory manner in which we are depicted in the news media," he told a PR conference in India. The idea of licensing of PR practitioners has a long history within the profession.
Submitted by Diane Farsetta on
"Wal-Mart Stores accounts for 65% of Latino music sold in the U.S. -- more than double the giant retailer's market share in the general market," writes AdAge.
Submitted by Diane Farsetta on
Bottled water is a $10 billion industry, but companies are "determined to push ... into new demographics," by "distilling products aimed at children," reports Bo Emerson. "The multimillion-dollar marketing campaign includes animated ads on Nickelodeon, Cartoon Network and broadcast TV that features kids triumphing over boring parents with the help of the bulbous (Nestle-brand) bottle. ...
Some weeks are slow on Move America Forward's email list. Others are bustling. September 15 to 21, 2006, was an example of the latter. Six emails were sent, including two from "The Other Iraq," at the address "KDC@RMRWest.Net."
The emails are noteworthy because they illustrate synergy between two clients of the Republican-associated Sacramento public relations firm Russo Marsh & Rogers (RM&R): Move America Forward, a conservative cheerleader for the Bush administration's "war on terror," and the Kurdistan Development Corporation, an "investment holding and tradings company" formed in partnership with the Kurdistan Regional Government of northern Iraq (and presumably the KDC of the above email address).
The first of the "other Iraq" emails began, "We wanted to send you this short note to let you know that a delegation from Iraqi Kurdistan is back in the United States - continuing our campaign to tell the American public about 'The Other Iraq.'"
Submitted by Diane Farsetta on
Lincoln Group, the PR firm that covertly placed U.S. military-written stories in Iraqi newspapers and has been called "amateurish" by former associates, has won a new two-year, $6.2 million Pentagon contract. Additional requests from Washington DC could increase the value of the contract up to $20 million total.
Submitted by Diane Farsetta on
"We all knew it would come to this, didn't we?" a Las Vegas Review-Journal editorial asks, of a new offer by the Nuclear Energy Institute (NEI) to pay Nevada to accept nuclear waste at the controversial Yucca Mountain storage facility.
Submitted by Diane Farsetta on
On September 1, the South Korean government established the "Korea-U.S.
Submitted by Jonathan Rosenblum on
If you were to ask the owner of Lincoln, Nebraska ABC affiliate KLKN-TV (which Journal-Star reporter Jeff Korbelik did) whether the station had received negative feedback about its airing of the controversial "Path to 9/11", the answer was not only "no," but also that the docudrama was "compelling TV." Citadel Communications president Ray Cole, who also sits on ABC's governing board, neglecte
Submitted by Diane Farsetta on
Although the pharmaceutical company Merck spent $21 million on a 20-month investigation led by a former U.S. district judge, the report's conclusion that "executives at Merck had not knowingly put Vioxx patients in cardiovascular danger" may not boost the drugmaker's sagging reputation. "Some critics say the report is not credible because of Merck's board's involvement" and point out that Debevoise & Plimpton, the firm whose lawyers carried out the study, has a "pro-corporate" reputation.
Submitted by Diane Farsetta on
Following sharp criticism from Britain's Royal Society, Exxon Mobil says it is reviewing which of the groups "that challenge the scientific validity of concerns about global warming" it will continue to fund.
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