Public Relations

Blog Brand Threat

According to the "PR Machine" blog, "blogging threatens the power of brands and their message control because blogs facilitate open dialogues with customers. ... The exact threat? Meta-sites, blogs, wikis, and the proliferation of RSS and related site syndication technologies, have all rapidly given a voice to people who previously had no way of expressing their opinions. ...

No

The Blog Is The Message

"Public relations should first understand that to the extent that its art is a form of 'spin' - whether it's reasonable spin, accepted spin, good spin, bad spin, terrible spin - it is selling a service for which there is less and less value, and less mind is paid to it.

No

Bushwhacked

In Botswana, "hundreds of Bushmen evicted from their Kalahari homelands have suffered what some would see as the final indignity: being paraded before British [Parliamentarians] as part of a lavish public relations campaign." The indigenous rights group Survival International reported, "the visit was organised by the huge PR company, Hill & Knowlton, which has been contracted by the Botswana government and [di

No

Global PR Blog Week

The New PR Wiki, a website for PR pros, is organizing a "global PR blog week," scheduled for July 12-16. Public relations pundits will use the event to discuss questions such as "Why do you blog?" and "Why is blogging important for PR?" The event will cover topics including, "PR in the Age of Participatory Journalism," "Corporate Blogging" and "Crisis Management," and will be hosted at globalprblogweek.com.

No

Not Wrong, Just Misunderstood

When it comes to acknowledging the widespread anti-American anger in the Arab World, the Bush administration refuses "to engage in self-criticism," according to James Zogby, president of the Arab American Institute. "The fault, they insist, must be elsewhere. And so they maintain that Arabs are only angry at us because they are being taught to hate us and their regimes use that hatred to deflect from their own inadequacies. ...

No

Taking a Break from Message Discipline

"Message discipline" seems to be breaking down within the Bush administration, notes David Sanger: "For months now, the same administration whose members once prided themselves on never contradicting one another in public has been riven by conflicting pronouncements. Senior officials keep missing opportunities to keep their signals straight, prompting cases of vicious backbiting that one senior member of Mr. Bush's national security staff said with disgust the other day 'make us sound like Democrats.' Reporters who spent the first two-thirds of Mr.

No

Pages

Subscribe to Public Relations