Public Relations

Pounds and Pounds More Government PR in Britain

"Spending on [British] Government spin has trebled under Labour," reports Graeme Wilson, "and taxpayers are now supporting an army of more than 3,200 press officers." Moreover, "the amount being spent on Government advertising, marketing and public relations has risen three-fold since" Tony Blair became prime minister, to £322 million last year.

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PR Pushes Poll Numbers

President Bush's approval rating has risen to 44% in a new USA TODAY/Gallup Poll conducted September 15-17, 2006. This represents his highest marks in a year. Concurrently, for the first time since December 2005, a majority of people did not say the war in Iraq was a mistake.

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GolinHarris Aims To 'Leverage and Deflect' Activists

Global PR firm GolinHarris has unveiled a range of new "practices and products," including one it has dubbed "Engage: Activist Issues Management." The firm explains, "In response to the growing influence of NGOs, GolinHarris has formalized its approach to leverage and deflect the influence of activists on issues ranging from the environment to animal welfare." In

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Saudi Arabia's PR Firm on Drugs

PhRMA logoThe major industry lobby group Pharmaceutical Research and Manufacturers of America (PhRMA) has retained Qorvis Communications "for a national PR campaign to educate the public about the good work done by drug companies and the important role they play in developing n

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Corporate Spin Can Come in Disguise

"If McDonald's makes the case that fast food is nutritious or ExxonMobil argues against higher taxes, it looks like simple self-interest. But when an independent voice makes the case, the ideas gain credibility. So big corporations have devised a form of idea laundering, paying hundreds of thousands of dollars to seemingly independent groups that act as spokesmen under disguise.

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