Corporations

They Really CARE -- About Energy Profits

Wendy Brown reports, "Critics say the Citizens' Alliance for Responsible Energy ... is a classic front group for the oil-and-gas industry. CARE claims its purpose is to educate people about energy policy and undo some of the spin that left-wing groups have propagated about alternative fuels like ethanol and hydrogen.

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The Telecom World's Payola Pundit

The New York Times, Washington Post and other "major U.S. newspapers often quote Jeff Kagan -- regarded as one of the most influential telecommunications analysts -- but invariably leave out the fact that he is paid by many companies in the industry to offer his comments to the media," reports Tim Arango.

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RJR Tobacco's Push to Keep Smoke-Filled Rooms

The R.J. Reynolds Tobacco Company is supporting a bid by the Ohio Licensed Beverage Association to amend the Ohio constitution to exempt businesses such as bars, restaurants and bowling alleys from smoking restrictions. The amendment would also override a number of local ordinances banning indoor smoking. To gather 300,000 signatures to put the amendment on the ballot in November, the business lobby is running web advertisements offering $1.50 for each signature collected.

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Essential2: Better Flacking Through Chemistry

Working with Ogilvy PR, the American Chemistry Council (ACC) launched its "Essential2" PR campaign last year, "to reposition the $550 billion industry as not only imperative, but advantageous to all aspects of modern life." Essential2 includes "national cable TV spots, print ads, and a policymaker education program." PR Week profiles the campaign's outreach to chemical company employees.

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Holy Product Placement, Batman!

"Product placement has become commonplace in movies and TV shows. Now it's coming to comic books -- in part because the industry's two giants, DC and Marvel, are promoting some of their titles as places to reach one of Madison Avenue's most elusive audiences: guys in their 20s," reports Brian Steinberg.

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