Public Relations

Drug Gets a Cameo in a Film Backed by Its Maker

Stephanie Saule reports that "Innerstate, a documentary about three people coping with disabling chronic illness, may be coming to a theater near you. If so, admission will be free, courtesy of the drug maker that produced the film. The 58-minute film ... is an unusual form of soft-pedal marketing of a blockbuster drug, Remicade.

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Fighting Terror with Comments on Arabic Blogs

"We just a few weeks ago, for the first time, engaged in Arabic on blogs," Karen Hughes, the U.S. Undersecretary for Public Diplomacy, told reporter Tara Copp. "We have what's called here a 'digital outreach team' ...

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Pombo's Clear-Cut Path to the Revolving Door

"Former [U.S.] House Resources Committee Chairman Richard Pombo has joined a lobbying and public relations firm that backed his attempts to rework the Endangered Species Act and open the Arctic National Wildlife Reserve to oil drilling," reports Josh Richman.

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WHO's Money?

The British Medical Journal reports that the director of the World Health Organization's (WHO's) department of mental health and substance abuse, Benedetto Saraceno, proposed in an e-mail that the European Parkinson's Disease Association accept a $10,000 grant from GlaxoSmithKline (GSK) and pass it on to the UN agency. WHO has a policy that it doesn't accept contributions from drug companies.

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Edelman's Contract for Ousted Thai Leader Worth $300k

The global PR firm Edelman's six-month-long contract to help build international support for Thaksin Shinawatra, who was ousted in a September 2006 military coup, has been revealed as being worth $300,000. The contract is via Thaksin's law firm, Baker Botts.

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Coke Cans Weber Shandwick, Cries over Spilt Milk

got milk? logoThe Coca-Cola Company has terminated a 15-year long working relationship with the global PR firm Weber Shandwick. The makers of Coke objected to the PR firm helping run a campaign for the Milk Processors Education Program (MilkPEP), a project funded by dairy companies.

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