Public Relations

Drug Ads Debate Heats Up in Europe and New Zealand

A coalition of European health groups, including the International Society of Drug Bulletins and the Medicines in Europe Forum, is alarmed at a renewed campaign by the drug industry to lift the ban on direct-to-consumer advertising in Europe.

No

Accuracy of Report on Video News Releases Affirmed: CMD Issues Full Rebuttal of RTNDA Claims

The Center for Media and Democracy (CMD) released a full rebuttal of claims made against its April 2006 report, "Fake TV News: Widespread and Undisclosed." The report tracked television stations' use of video news releases (VNRs). The report documented 77 television stations airing VNRs or related materials; not once did stations disclose the client behind the segment. Recently, the Radio-Television News Directors Association (RTNDA), through the law and lobby firm Wiley Rein & Fielding, issued a critique of CMD’s report that misrepresented and distorted the substance of the report. CMD's full, point-by-point rebuttal of RTNDA's critique is available online at: www.prwatch.org/node/5282.

PR or School Teachers? Maldives Party Asks

The Maldivian Democratic Party (MDP) has called for the termination of Hill & Knowlton's contract defending the repressive government of the Maldives. The MDP calculated that the PR firm has been paid $800,000 over almost three years.

No

Blowing in the Wind

A five-year long study into the 1959 meltdown of a nuclear reactor near Simi Valley in California has concluded that it could have caused between 260 and 1,800 cases of cancer. The report could not be more specific because the U.S. Department of Energy and Boeing, the parent company of Rocketdyne, refused to provide the weather data crucial to modelling where the radioactive pollution went.

No

Hill & Knowlton Challenged Over Maldives Work

In an overview of the changes occurring in the Maldives, a cluster of islands to the southwest of India, reporter Meera Selva sketches how the repressive president, Maumoon Abdul Gayoom, is failing to respond to the either the democracy movement or the growing influence of Islamic fundamentalism. "The government is aware that the problems facing ordinary Maldivians may affect its tourism industry, but its response has been cynical rather than hopeful," Selva writes.

No

Burson Backs Licensing PR Professionals

Harold Burson, the founder of Burson-Marsteller, has flagged his support for the licensing of PR professionals. "It would overcome the derogatory manner in which we are depicted in the news media," he told a PR conference in India. The idea of licensing of PR practitioners has a long history within the profession.

No

Pages

Subscribe to Public Relations