Public Relations

It's the Little Things

"Walmart used to annoy me with its horrible labor practices, draconian rules, and blatant manipulation of the media, but now it's gone past annoyance to bafflement," writes marketing consultant K.D. Paine. "The latest was the firing of their VP of Marketing because she allegedly went for rides in an Aston Martin and accepted dinners from Agencies pitching their business. ... Their message is: we're all about ethics.

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"Equal Protection" Suit: A Tired Last Gasp for Tobacco Industry Allies in Nevada

The tobacco industry’s buddies in the bar and gambling businesses are at it again, suing to try and stop Nevada's new smoke-free law, which voters approved November 7 by a margin of 54% to 46%. The law bans smoking in bars that serve meals, slot machine sections of grocery and convenience stores, in video arcades, shopping malls, schools and day-care centers. Bar and casino owners are claiming the law is unconstitutional, and saying that it will hurt their businesses, while offering no proof that it has.

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Edelman Flacks for Big Oil

"With congressional Democrats readying probes into oil companies' profits and eyeing legislation aimed at curbing global warming, the American Petroleum Institute and its K Street allies are looking to assemble a $100 million war chest to rally policy makers and public opinion to their side," reports Peter Stone.

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New York City Becomes First Big City to Ban Trans Fats

Bucking intense restaurant industry opposition, New York City has banned all added trans fats in restaurant food. The ban was passed by the city's Board of Health on December 6, 2006, and takes effect in July 2007. Donut makers get a one-year reprieve in order to find a substitute oil for the deep-fried dough. The board's action also included a requirement that restaurant chains post nutritional information.

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Re-Branding Israel: Priority or Pointless?

"When the word 'Israel' is said outside its borders, we want it to invoke not fighting or soldiers, but a place that is desirable to visit and invest in, a place that preserves democratic ideals while struggling to exist," said Israeli Foreign Minister Tzipi Livni, during a September meeting with "public relations executives, branding specialists and diplomats" in Tel Aviv.

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Marketers Seek Multicultural "Magic"

The Association of National Advertisers recently held its Multicultural Marketing Conference, "which drew more than 300 attendees from companies such as McDonald's Corp., Sprint, Home Depot and Lexus." Earvin "Magic" Johnson told the conference that early engagement of communities of color resulted in brand loyalty. If "somebody beat you in, we're going to stick with them," he said.

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Perchlorate Makers Blow Smoke on Health Issue

The Los Angeles-based group Environment California says an industry-funded group is using "misleading research and tobacco industry-style lobbying to influence the debate on the effects of perchorate." Perchlorate is a rocket fuel ingredient and "a known thyroid inhibitor" often present in water supplies near military and manufacturing sites.

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It's Flacks v. Flacks Over Junk Food Marketing "Reform"

"This was spin, and [the food industry] will have to get beyond that and make real changes or they'll get beat up again very soon." Perhaps a line from a nutritionist slamming the Better Business Bureaus' weak new voluntary restrictions on junk food marketing to kids? Instead, it's the president of MGP & Associates Public Relations, Mike Paul.

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