Submitted by Sheldon Rampton on
"Conkling Fiskum & McCormick is counseling a coalition of heavyweight food biotechnology companies in a push to defeat a November ballot initiative in Oregon requiring labels for genetically-modified foods in that state," reports O'Dwyer's PR Daily. The Coalition Against the Costly Labeling Law plans to spend $6 million and has already raised $4.6 million from companies including CropLife International, PepsiCo, General Mills and ConAgra Foods. The citizens movement pushing for labeling of genetically engineered food expects to be massively outspent by corporate dollars flowing into Oregon from food and biotech companies.