Philip Morris (PM) hopes to make cigarettes even more appealing to women by introducing a new, pink "purse pack" of its Virginia Slims brand in th

"Washington's $3 billion lobbying industry has begun shedding Republican staffers, snapping up Democratic operatives and entire firms, a shift that started even before Tuesday's ballots were counted," reports the Wall Street Journal.

"'Brand integration' and 'immersive' commercial environments" are becoming more commonplace, as the range of media formats and platforms widens and viewers can increasingly avoid commercials, reports Gloria Goodale. This "blurring of story and selling" goes beyond traditional product placement.