"As the war seemingly comes to an end with US troops in the centre of Baghdad, the propaganda war from both sides has become even more desperate," writes Charles Whelan, a former New Labour flack, for PR Week's UK edition. "The Iraqi minister for information has had a job to do made more difficult by the hour. The poor man was forced into making statements at his daily press briefing about how the brave Iraqi troops had expelled the Americans from Saddam Hussein Airport.

The Fleishman-Hillard PR firm has announced hiring former Food & Drug Administration head Dr. David A. Kessler. Under Kessler the FDA served the biotechnology industry by adopting an anti-consumer policy of not requiring safety testing or labeling of genetically engineered food.

Zoltan Grossman writes that "As Saddam and his Ba'ath Party are quickly eliminated, the new occupying powers will also be dismantling their main rationale for occupation. They will not only be erasing their main propaganda points from the media's