The Rise of 'Newsvertisements'

"Don't you love local TV news stories about critical topics like Supernanny, The Apprentice or Survivor?" Cause Communications' Jason Salzman asks in his Rocky Mountain News column. Salzman lists several examples of stories produced by Denver's local TV news programs and finds that most of the stories focused on entertainment programming run by the stations' respective networks.

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Viewers Say Label Fake News

"Eight out of 10 viewers would not be turned off if news programs always disclosed the source of third-party video--i.e., video news releases," Broadcasting and Cable writes about a recent poll by VNR distributor D S Simon Productions. Out of a phone poll of 1000 respondents, 42 percent say they would be even more likely to watch a program that disclosed video sources.

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Editing Away Environmental Concerns, Part Two

"A new draft communique on climate change for next month's Group of Eight summit has removed plans to fund research" on clean energy technologies. Other edits "put into question top scientists' warnings that global warming is already under way," by removing references to current weather changes and marking such phrases as "our world is warming" for possible deletion.

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