"Karl Rove, President Bush's chief political adviser, cautioned other White House aides in the summer of 2003 that Bush's 2004 re-election prospects would be severely damaged if it was publicly disclosed that he had been personally warned that a key rationale for going to war had been challenged within the administration," the National Journal

Former producer of BBC World's World Business Report and a former editor at CNBC, Jules Heynes, told PR Week UK that corporate supplied video footage - referred to as B-roll - is commonly broadcast even when stations have a policy against its use.

With public opinion turning against President Bush, the news media may have also reached a "turning point on Iraq," according to Howard Kurtz.