How to Get Ahead in Drug Marketing

According to internal marketing documents, "Eli Lilly encouraged primary care physicians to use Zyprexa, a powerful drug for schizophrenia and bipolar disorder, in patients who did not have either condition." Under U.S. law, companies can't promote "prescription drugs for conditions for which they have not been approved ...

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Let the Campaign Begin: A Rundown of Potential 2008 Presidential Candidates

Guest blogger: Tim Malacarne

With the 2006 midterm elections just a month behind us, many political observers have already turned their attention to the 2008 presidential election. For the first time since 1952, neither the incumbent president or vice-president will be seeking his party’s nomination for the presidency. With such an open field, many politicians on both sides of the spectrum are considering bids. However, rather than run down the same list of likely candidates that everyone else on the web is doing, Congresspedia is going to be keeping track of which definite steps members of Congress and other candidates have taken to run for president. We'll be updating our page on the 2008 presidential election, but here's the current breakdown:

Fake News Increasingly Posted Online

Video news releases (VNRs) aren't just for television anymore. "Hurt by public criticism of VNRs, possible Federal Communications Commission oversight, and a shrunken news hole," broadcast PR firms "are looking for ways to survive -- and making the Internet a bigger part of their offerings could be the answer," writes PR Week.

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