What Philip Morris Seeks in FDA Regulation: Preservation of the Status Quo

A 23-page, formerly "privileged and confidential" company [http://legacy.library.ucsf.edu/tid/lgs32a00 discussion document] outlines [[Philip Morris]]' thinking behind its 180-degree turn from strongly opposing U.S. Food and Drug Administration (FDA) of cigarettes to in fact driving such regulation. It clues us in to the company's logic in proceeding down this path and what the company hopes for and fears most in FDA regulation. It was written by Mark Berlind, who was Assistant General Counsel of Philip Morris Worldwide Regulatory Affairs in 1998.

Berlind recaps PM's history of opposing FDA regulation and recommends that PM USA advocate for regulation instead as a way to maintain the status quo, or "perpetuate the existing framework's philosophy that adults continue to be permitted to assume" the inherent risks of cigarette smoking. Berlind supported the:

Multifaceted PR Campaigns Grow on Trees

PR Week gave its "Public Affairs Campaign of the Year 2007" award to the Porter Novelli firm and the Abundant Forests Alliance, a front group for the "wood and paper products industry." The campaign was launched in response to "environmental activist" efforts to "change the foresting industry's procurement practices." The campaign's goal was to convince

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The "Friedman" Pundit Punt on the Iraq War Lives on in Congresspedia

Blogger Atrios lamented today that the Wikipedia entry for "Friedman (unit)" has been targeted for deletion through a merger into the "Atrios" article. A "Friedman", in the parlance of pundits and politicians discussing the Iraq War, is six months. Atrios coined the term on his blog to deal with New York Times columnist Thomas Friedman's constant invocation of "just six more months" to see how things were going in Iraq, something he began doing on November 30, 2003 and continued to do as late as May 11, 2006. While Friedman has lately moved on to saying that the U.S. should stay in Iraq for "10 months or 10 years," many government officials, pundits and politicians continue to move the goalposts on when it is acceptable to ascertain true progress in Iraq, and six months is an eerily common benchmark.

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