Submitted by Diane Farsetta on
The PR firm Edelman "is working with the American Petroleum Institute (API), the oil industry's primary lobbying group, on a public issues campaign aimed at convincing Americans that the industry is facing severe challenges, even as its members pull in record quarterly profits," reports PR Week.
Be careful what you ask for. That may be the take home lesson for the Public Relations Society of America (PRSA).
Submitted by Diane Farsetta on
The American Chemistry Council (ACC), which recently launched a major chemical industry PR campaign called "essential2," is one of the main groups claiming that the Toxics Release Inventory (TRI), a public right-to-know program, is not so essential. Under TRI, the U.S.
Submitted by Bob Burton on
In its latest quarterly financial report, Medialink Worldwide, the world's biggest producer of video news releases (VNRs), has revealed that its losses are growing.
Submitted by Bob Burton on
In a scathing column, journalist Neil Shoebridge wrote that if marketers "knew how hard some [PR] firms work to pump up the billable hours they charge back to their clients ...
Submitted by Sheldon Rampton on
"Halliburton, one of the most politically charged and controversial corporate brands in the world, has a new head of communications," reports PR Week. Wendy Hall, the company's former director of communications, resigned in April.
Submitted by Diane Farsetta on
Wal-Mart "unveiled a new weapon ... the most comprehensive study to date on the retailer's impact on the U.S. economy." The study, paid for by Wal-Mart and conducted by Global Insight, concluded the retailer saved the average American $2,329 and created 210,000 jobs in 2004.
Submitted by Diane Farsetta on
"Industrial salmon farming corporations have learned an important lesson ... about what to do with their tarnished images of ecological and social injustice," writes Rebecca Clausen. "Simply pour money into a public relations campaign and overwhelm dissent." She points to half-page ads that the industry group Salmon of the Americas (SOTA) ran last month in major U.S. newspapers.
Submitted by Diane Farsetta on
Submitted by Bob Burton on
Mike Paul, the president of the New York-based MGP & Associates PR, counts amongst his clients the conservative Black evangelical Bishop Harry Jackson's High-Impact Leadership Coalition.
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