Journalism

PR Pros To The Rescue

PR Week's Hamilton Nolan offers a candid, if not glib, analysis of the Project for Excellence in Journalism 's third annual "State of the News Media" report, which looks at major trends in American news media. "Not surprisingly, into the maw of overworked journalists and reticent corporate owners comes the PR industry.

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Los Angeles "News" Show for Sale

"An anchor at KTLA-TV received a customized dining-room makeover worth more than $10,000 for her own home, in what a local furniture merchant says was meant to be a swap of free goods and services ... for favorable coverage on the station's 'Morning News'," reports the LA Times. The segment was taped in September 2005 but never aired, leading the merchant to warn, "If it doesn't air," KTLA's Michaela Pereira will "be treated like a paying customer." Pereira agreed to return some items and pay for others.

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In Colombia, Reporters Trust, Don't Verify, Official Sources

"The media's over-reliance on official sources, despite ... a long history of lying and manipulation by those sources," often makes the media "an instrument of U.S. foreign policy," writes Garry Leech. On February 12, Reuters and Spain's EFE reported "that leftist rebels belonging to the Revolutionary Armed Forces of Colombia (FARC) had massacred six members of a family, including an 80-year-old woman. The entire story ...

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"True Spin": An Oxymoron or a Lofty Goal?

"Officials from giant corporations meet all the time to share their latest and greatest PR strategies," read the conference website. "Now it's our turn."

spinning topOn February 2 and 3, some 180 people attended the True Spin Conference in Denver, Colorado, which was billed as "a PR conference for progressives." The event was organized by CauseCommunications, a small Denver PR firm whose clients have included Ben Cohen's Business Leaders for Sensible Priorities, Winona LaDuke's Honor the Earth, and The Progressive magazine.

Another Journalist on the U.S. Payroll, in Haiti

"The Associated Press has terminated its relationship with a freelance reporter in Haiti after learning she was working for a U.S. government-sponsored organization," the National Endowment for Democracy (NED). In October 2005, reporter Regine Alexandre began working for NED as a "part-time facilitator" between the U.S.

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Iraq Information Operations Increase

"The military has paid money to try to place favorable coverage on television stations in three Iraqi cities." The military gave one station "about $35,000 in equipment," is "building a new facility for $300,000," and pays $1000 to $2400 a month "for a weekly program that focuses positively on U.S. efforts." An Army National Guard commander confirmed his officers "suggest" stories for the weekly program and review it, before it is aired. The payments are not disclosed to viewers.

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