New Homes for Corporate Video, Robin Raskin
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![Robin Raskin](https://www.prwatch.org/files/images/014_scr.jpg)
Submitted by Diane Farsetta on
Submitted by Diane Farsetta on
In early April, "a public-service advertising campaign began ...
Submitted by Judith Siers-Poisson on
Celebrity spokesmodels are out, and burger-munching everypeople are in under the golden arches.
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"As its federal funding came under threat," U.S. National Public Radio increased its ad sales.
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Submitted by Diane Farsetta on
The nonpartisan investigative arm of the U.S.
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It's "the most aggressive example yet in a growing trend of marketers utilizing broadband video downloading to bypass traditional TV outlets," writes Joe Mandese. During the ABC network's Super Bowl coverage, Anheuser-Busch debuted "Bud TV," a "direct-to-consumer network ...
Submitted by Diane Farsetta on
In an interview with Broadcasting & Cable, FCC Commissioner Jonathan Adelstein said product placement "is permissible, so long as it is disclosed," but that the FCC "could be more aggressive in monitoring the material that goes out. ...
Submitted by John Stauber on
The New York Times notes that corporations including Ford, Exxon Mobil, BP, General Electric and Alcan "appear to be spending ever-bigger chunks of their advertising budgets to promote" what critics call
Submitted by Diane Farsetta on
Between November 30 and December 6, "Wal-Mart Stores Inc.
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