Corporations

Torie's Latest Gig: PR and Lobbying for Comcast

"Comcast Corporation, the largest cable TV company in the U.S., announced that Victoria (Torie) Clarke will join the company as Senior Advisor for Communications and Government Affairs. She served most recently as Assistant Secretary
of Defense for Public Affairs. Clarke previously served as Press Secretary
for former President Bush's 1992 re-election campaign, as a close advisor to

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Industry Hopes to Censor Ads on Hazards of Infant Formula

"Federal officials have softened a national advertising
campaign to promote breastfeeding after complaints from two
companies that make infant formula, according to several
doctors and nurses who are helping the government with the
effort. After the two companies [Mead Johnson and Abbott] and the top officials of the American Academy of Pediatrics complained to federal health
officials, the government decided to eliminate spots
discussing the risk of leukemia and diabetes in babies not

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Hollinger's Neoconservative Scandal

Hollinger International Inc., a newspaper publisher caught up in a widening financial scandal, is looking into an investment the company made to a venture capital fund with links to neoconservative defense adviser Richard Perle and Henry Kissinger, both directors of the company.

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Pushing the Brain's "Buy Button"

Commercial Alert and prominent psychology experts sent a letter today to Emory University President James Wagner, requesting that Emory stop conducting neuromarketing experiments on human subjects. Neuromarketing is a controversial new field of marketing that maps the brain's activation responses in order prod desires for particular products.

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Ruining "Reagan"

The director of "The Reagans" complained Monday that CBS butchered his made-for-TV movie, ultimately making it too incoherent for the network to air. According to Robert Ackerman, CBS expressed no problems until after a "rough cut" was hurriedly delivered in October. At that point, the network ordered changes to the dialogue that were "nonnegotiable," he said. "What they were doing with the structure of the film, I thought, was making it incoherent," Ackerman said.

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Chemical Industry Wages War on Environment & Health

A news release from the Environmental Working Group reveals that "the chemical industry plans to conduct a covert campaign attacking the growing movement in California for more chemical safety testing, with tactics including the creation of phony front groups and spying on activists, according to an internal American Chemistry Council (ACC) memo. ...

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The Birth of "Journo-Lobbying"

"James Glassman and TCS have given birth to something quite new in Washington: journo-lobbying. It's an innovation driven primarily by the influence industry. Lobbying firms that once specialized in gaining person-to-person access to key decision-makers have branched out. The new game is to dominate the entire intellectual environment in which officials make policy decisions, which means funding everything from think tanks to issue ads to phony grassroots pressure groups.

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McDonald's Scores PR Week's 'PR Play of the Week'

"McDonald's chairman and CEO Jim Cantalupo sent an open letter to the press last week complaining about the inclusion of the pseudo-word 'McJobs' in the latest edition of the Merriam-Webster Collegiate Dictionary," PR Week writes in its PR Play of the Week feature.

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