U.S. Government

Terror War Gets New Slogan

"The Bush administration is retooling its slogan for the fight against Al Qaeda and other terrorist groups," the New York Times reports. The administration's new spin emphasizes that the U.S. is waging a "global struggle against violent extremism" instead of a "global war on terror" and that the struggle is more than just a military campaign. The solution is "more diplomatic, more economic, more political than it is military," Gen.

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Propaganda Czar-To-Be Say She's 'Eager to Listen'

"A scaled-back Senate Foreign Relations Committee showered praise Friday on Karen Hughes and put the former political adviser to President Bush on a fast track to confirmation as the State Department's top public relations official," the Associated Press writes.

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Burson-Marseller's BKSH Gets Piece of Pentagon Psyops Pie

"Burson-Marsteller's BKSH & Assocs., has been hired by The Lincoln Group, one of three firms selected last month by the U.S. Special Operations Command to wage psychological warfare on behalf of the Pentagon in Iraq and other hot spots," O'Dwyer's PR Daily reports.

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Political Ads, Not Just For Elections

Within 24 hours of George Bush's announcement of his nomination to the U.S. Supreme Court, Progress for America, a group with close ties to the White House, had an ad supporting John Roberts ready to roll. The 30-second spot, entitled "Brilliant," is airing on current affairs cable channels and during Sunday morning talk shows. "The ad's argument is that Roberts is not out of the mainstream and doesn't rise to the level of an extraordinary circumstance," the Associated Press reports.

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Military Recruiters Use Market Research To Fill Boots

"As the Army struggles to fill boots, the Pentagon is slicing and dicing data from enlistees and the U.S. Census to sharpen direct-marketing efforts for all the armed services," Advertising Age writes in an article offering insight on how "to get a piece of the $200 million U.S.

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Industry Lobbyist Blows Smoke For Medical Marijuana Advocates

Jim Tozzi, the industry friendly lobbyist who helped create the little-known "Data Quality Act," is offering his assistance to medical marijuana advocates who are using the Act to undermine government claims that marijuana has no accepted medical value.

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EPA Seeks to Protect Its Own Image

"The Office of Research and Development at the Environmental Protection Agency is seeking outside public relations consultants, to be paid up to $5 million over five years, to polish its Web site, organize focus groups on how to buff the office's image and ghostwrite articles 'for publication in scholarly journals and magazines,'" the New York Times reports.

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Greasing the Wheels of Government

"Consultants paid by the oil and gas industry have been volunteering to work for the Bureau of Land Management's Vernal [Utah] office for the past five months, expediting environmental studies to keep pace with a glut of drilling requests in the region," reports the Salt Lake Tribune.

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Making the Supreme Court Nominee Their Business

"Business advocates are raising millions of dollars, plotting major lobbying campaigns, and quietly working to influence the president as he ponders a replacement for [retiring Supreme Court] Justice Sandra Day O'Connor," reports the Washington Post. Big business groups want favorable future rulings on pensions, taxation and product liability, among other issues.

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A Lobbyist with Supreme Access

"Ed Gillespie, who will help promote President Bush's future nominee to a vacancy on the Supreme Court, is a top-tier lobbyist who represents a host of clients with direct and indirect interests in the outcome of Supreme Court decisions." Gillespie's task is "to use the tools and techniques of a presidential campaign to put together a conservative political machine equipped to take on the alliance of groups on the political left." But his firm,

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