War / Peace

According to PR counselor James Lukaszewki, whose clients include major corporations and the U.S. military, "media coverage and terrorism are soul mates--virtually inseparable--they feed off each other... they together create a dance of death." Although the media and terrorists may deplore each other, Lukaszewski observes, both parties provide something the other needs. Terrorists seek publicity, and therefore seek to commit an "act of sufficient magnitude to gain audience attention ...

"Ad after ad and public relations pitch after pitch has tumbled forth in the past month, using moral rectitude and chin-up perseverance to sell everything from cars to fashion to personal services to social outings to home products," writes Ann Gerhart.

The Onion, a satirical publication which likes to call itself "America's finest news source," has published a clever parody of the current political environment in the United States: "We live in a land governed by plurality of opinion in an open electorate, but we are now under siege by adherents of a fundamentalist, totalitarian belief system that tolerates no dissent," a government official is quoted as saying. "Our most basic American values are threatened by an enemy opposed to everything for which our flag stands.

The UK Independent reports, "A senior government 'spin-doctor' was under pressure to resign after seeking to take advantage of the terrorist atrocities in America to 'bury' embarrassing stories." An adviser to the UK Secretary of State for Transport, Local Government and the Regions sent a memo to senior colleagues saying, "It's now a very good day to get out anything we want to bury. Councillors' expenses?" The memo was sent within an hour of the second hijacked plane hitting the World Trade Center. On September 12, a proposal on new expenses for local councillors was released.