Public Relations

Bottled Water Babies

Bottled water is a $10 billion industry, but companies are "determined to push ... into new demographics," by "distilling products aimed at children," reports Bo Emerson. "The multimillion-dollar marketing campaign includes animated ads on Nickelodeon, Cartoon Network and broadcast TV that features kids triumphing over boring parents with the help of the bulbous (Nestle-brand) bottle. ...

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Nuclear Public Radio

On its "Weekend Edition Saturday" show, NPR aired a segment titled, "Environmentalists Rethink Stance on Nuclear Power." Who was their one example of an environmentalist turned nuclear power proponent? None other than Greenpeace co-founder turned industry flack Patrick Moore.

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State Dept: Forget Our Invasions, Look at Our Culture!

The U.S. State Department, which has been widely criticized for ineffectual public diplomacy, recently announced its new "Global Cultural Initiative." It's a joint effort "to educate Americans and participating nations about other cultures," reports PR Week. U.S.

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Moving Foreign Investment Forward: A Strange PR Pick for Iraqi Kurdistan

Some weeks are slow on Move America Forward's email list. Others are bustling. September 15 to 21, 2006, was an example of the latter. Six emails were sent, including two from "The Other Iraq," at the address "KDC@RMRWest.Net."

The Other Iraq logoThe emails are noteworthy because they illustrate synergy between two clients of the Republican-associated Sacramento public relations firm Russo Marsh & Rogers (RM&R): Move America Forward, a conservative cheerleader for the Bush administration's "war on terror," and the Kurdistan Development Corporation, an "investment holding and tradings company" formed in partnership with the Kurdistan Regional Government of northern Iraq (and presumably the KDC of the above email address).

The first of the "other Iraq" emails began, "We wanted to send you this short note to let you know that a delegation from Iraqi Kurdistan is back in the United States - continuing our campaign to tell the American public about 'The Other Iraq.'"

McDonald's Chews Fat with "Independent" Obesity Researchers

When previously spotted pitching in to help the cause of "independent" research involving its products, McDonald's Corp. asked a Connecticut nun to quickly issue an unfinished report about farm workers in order to help the fast food giant fight off a fair wage campaign by migrant tomato pickers.

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Incompetent Liars? Here's $6.2 Million

Lincoln Group, the PR firm that covertly placed U.S. military-written stories in Iraqi newspapers and has been called "amateurish" by former associates, has won a new two-year, $6.2 million Pentagon contract. Additional requests from Washington DC could increase the value of the contract up to $20 million total.

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Nuclear Industry Offers Nevada Hush Money

Image from an NEI ad"We all knew it would come to this, didn't we?" a Las Vegas Review-Journal editorial asks, of a new offer by the Nuclear Energy Institute (NEI) to pay Nevada to accept nuclear waste at the controversial Yucca Mountain storage facility.

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