Environment

Bush Wins Earth Day Greenwashing Award (If There Were One)

The greens are getting pounded politically, losing almost every national battle they fight, including the new energy bill. Today, on the 35th anniversary of Earth Day, they can't even beat George Bush at the PR game.

Thirty-five years ago 20 million Americans demonstrated, rallied, teach-in'd, lobbied, danced and partied for a healthy, ecologically sound planet on the very first Earth Day. This unprecedented and massive grassroots mobilization was followed by a flurry of green political reforms (supported by many Republicans), from the establishment of the Environmental Protection Agency to the first Environmental Impact Statements and the first national clean air and clean water laws. Now, even though surveys show enviromentalism is more widespread and popular than ever, with citizens donating hundreds of millions of dollars each year to Washington DC's big green groups, the movement is a political basket case.

A Bumper Crop of Government-Produced "News": The USDA's Broadcast Media and Technology Center

"Beef trade with Japan and Canada was on the minds of producers at the annual National Cattlemen's Beef Association convention in San Antonio, Texas," a man's voice intones, as the television news segment opens with a shot of a slowly rotating sign reading "U.S. Premium Beef." The voice continues, "Agriculture Secretary Mike Johanns addressed the gathering and afterward took questions from the media."

Israel Moves to Muzzle Nuclear Whistleblower

At a preliminary court hearing, Israeli whistleblower Mordechai Vanunu declined to enter a plea on twenty-one charges that he spoke with U.S., British, Australian and French journalists. After revealing the existence of Israel's nuclear weapons program to the U.K. newspaper the Sunday Times in 1986, Vanunu was imprisoned for eighteen years.

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Warm Feelings for Dirty Energy

At the Australian coal industry's annual conference, Resources Minister Ian Macfarlane chastised attendees "for allowing the debate over the nation's future energy supply to be hijacked by a 'green media machine.'" Macfarlane suggested the industry "start telling consumers about the work being done on low-emissions technology" and warning about renewable energy cost

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Pundit's Boston Bread Buttered on Both Sides

Massachusetts' Executive Office of Environmental Affairs "awarded a $10,000 contract to a Boston Herald op-ed columnist to promote the governor's environmental policies." The contract involves writing op-ed pieces and internal documents "to promote education, awareness, and acceptance of major policy initiatives." Three days after the columnist, Charles Chieppo, applied for the position, he filed a column praising

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The CORE of Biotech PR

U.S. agribusiness giant Monsanto recently announced it was raising its earnings expectations. "Monsanto's genetically engineered seed sales are booming - a 20 per cent increase last quarter - and the company expects the growth to continue as it expands outside the U.S.," AP reported. One reason may be Monsanto's extensive use of PR.

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Consumers Buy the Darndest Things

Afraid that their vote to open the Arctic National Wildlife Refuge to oil exploration might make Congress more likely to increase fuel efficiency standards, the automobile industry is "trying to polish its image." The Alliance of Automobile Manufacturers is claiming, in newspaper and radio ads, and on cleaning sponges given to Congressional staffers, that "cars are 99% cleaner than they used to be

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