Providing Moral Support (Not Tank Armor)

The Washington, DC-based public affairs firm Susan Davis International "is handling the Pentagon's 'America Supports You' campaign to drum up support for the nearly 150,000 U.S. forces that may be occupying Iraq during the next four years," reports O'Dwyer's. "America Supports You," a Defense Department campaign, will run through May 2005. On December 2, Defense Secretary Donald Rumsfeld presented an "America Supports You" dog tag to Bill O'Reilly on his Fox News show, calling O'Reilly "a terrific supporter of our troops." President Bush also plugged the "America Supports You" campaign during an address to Marines and their families at Camp Pendleton, California.