Submitted by Sheldon Rampton on
Only paying subscribers receive the latest issue of PR Watch when it first appears, but we make back issues available on our website. In keeping with this policy, the Third Quarter 2001 issue of PR Watch has now been added to our website. It features the following stories:
- "Keep America Beautiful: Grassroots Non-Profit or Tobacco Front Group?" exposes the co-optation of one of America's leading anti-litter organization by tobacco companies, whose products are one of the worst sources of litter in the world.
- "Corporations 'Get Engaged' to the Environmental Movement" examines the ways that PR firms are seducing environmental groups into collaborations with corporate clients.
- "Endangered Wildlife Friends Are Here!" looks at BP/Amoco's attempt to remake its image by partnering up with the National Wildlife Federation
- "Correction: Burson-Marsteller and the Global Climate Coalition" sets the record straight about our 1997 report on the greenwashing efforts of one of the world's largest PR firms
- "PR Week Offers Free Advice to Philip Morris" shares the thinking of PR pros on how the tobacco company should spin its sponsorship of a study which claims that the Czech Republic benefits economically from the premature deaths of smokers.
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