The Mother of Ads Leads the Mother of PR Campaigns
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The Mother of Ads Leads the Mother of PR Campaigns [1]

Submitted by Sheldon Rampton [2] on

PR Week profiles the career of Charlotte Beers, once nicknamed "the most powerful woman in advertising," now overseeing U.S. efforts to improve its image overseas. Beers made her name selling Uncle Ben's rice products before going to work for ad agencies including J. Walter Thompson, Tatham-Lair & Kudner and Ogilvy & Mather.

Main Source: 
PR Week, November 26, 2001
Topics: 
Advertising [3]
Public Relations [4]
U.S. Government [5]

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Source URL: https://www.prwatch.org/spin/2001/11/872/mother-ads-leads-mother-pr-campaigns?qt-more=0

Links
[1] https://www.prwatch.org/spin/2001/11/872/mother-ads-leads-mother-pr-campaigns
[2] https://www.prwatch.org/users/13916/sheldon-rampton
[3] https://www.prwatch.org/topics/marketing/advertising
[4] https://www.prwatch.org/topics/public-relations
[5] https://www.prwatch.org/topics/us-government