Submitted by Sheldon Rampton on
"No less than three 'corporate credibility' seminars involving PR/IR pros have popped up as panelists scratch their heads, trying to find ways to win back public trust in corporations in the wake of Enron, Worldcom, etc.," reports O'Dwyer's PR Daily. Unfortunately, the corporados are seeking advice from the same sleazebags as before: people like Margery Kraus of APCO Worldwide, who helped big tobacco set up deceptive front groups and gave advice on how to be "forthright, open and honest" to Russian robber baron Mikhail Khodorkovsky and to WorldCom during its fraud and bankruptcy scandal.
Main Source:
Printer-friendly version