Marking World Water Day, March 22, 2010
Today, March 22nd, is World Water Day. It is no surprise that corporations have attempted to co-opt this event. One example of greenwashing that SourceWatch has targeted is the Starbucks-run "www.worldwaterday.net," which many environmentally-minded individuals may mistake for the official UN World Water Day website. Since SourceWatch first identified the misleading page, www.worldwaterday.net now routes viewers to www.waterday.org, where the Starbucks connection is not apparent. (A cached version of the original page's privacy agreement can still be viewed here). Please bookmark our new water clearinghouse on Sourcewatch to find regular updates about this precious and essential natural resource, including news about the dangers of Halliburton's hydrofracking process that is being challenged by citizens opposed to ruining drinking water supplies through efforts to extract natural gas from the Marcellus shale in New York and elsewhere.