The U.S. Army Community and Family Support Center recently hired PR-firm Hill & Knowlton for a 5-year, $2-million-dollar contract to promote the Center's "morale, welfare and recreation (MWR) programs." According to a Center spokesperson, H&K's work on 250 various MWR activities will include concerts (Miller Genuine Draft Army Concert Tour), sporting events ("Bowl Hog Wild" tournament featuring a Harley-Davidson motorcycle as grand prize), theater, and social/health/education programs.

In their most recent issue, PR Week asks PR pros how to create greater communication between the IRS and the US public. Rowan & Blewitt managing director Hank Boerner suggests, "One thing to do is to enlist the aid of third parties to try and tell a fairness story. Thought leaders like Bill Gates and Warren Buffet could talk about how they feel about paying their fair share [of taxes] to help this country."

Atlanta-based paper company Georgia Pacific hired Edelman PR for a $20,000 campaign to teach children the health benefits of washing their hands. As part of the "Clean Hands Week" campaign, actors hired by Georgia Pacific went to five Atlanta schools where they recreated scenes from the book "Mike's Dirty, Yucky, Icky, Sticky Adventure," which was developed for the campaign as well and will be distributed to 400 Atlanta-area schools. Edelman staff, dressed as germs, appeared on CBS's The Early Show where they gave out website and 1-800 number information for the campaign.