Coca-Cola has hired the lobbying firm Holland & Knight to ward off Federal restrictions on vending machines in schools, reports O'Dwyer's PR Daily. Vermont Sen. Patrick Leahy has introduced a bill that would prohibit schools participating in the national school lunch program from selling soda and candy. Leahy was critical of soda manufacturers for pushing their products at children in a "captive market." He also cited a study linking soda consumption to child obesity and diabetes.

PR trade publication O'Dwyer's PR interviewed PR practioners about what they see the profession contributing in the aftermath of the World Trade Center and Pentagon attacks. O'Dwyer's reports, "The greatest service PR pros can provide in support of the country is to ensure that the consumer continues to buy, says Maureen Lippe, CEO of Lippe Taylor Marketing PR." However, pitches should try to have a "sensitive and mindful" tone and avoid frivolity.

Washington Post staff writer Howard Kurtz writes, "As the administration gears up for what President Bush has described as a new kind of war, many journalists are growing concerned that they will have less information and less access to U.S. troops than ever before. Even the use of deliberate disinformation cannot be ruled out." He continues by quoting President Bush. "Let me condition the press this way: Any sources and methods of intelligence will remain guarded in secret," Bush said.