Milwaukee Sewerage Drops $3-million PR Plan

Trade publication PR Week reports that critical news stories have caused the Milwaukee Metropolitan Sewerage District (MMSD) to pull a $3-million PR plan that "would have gathered community input for its long-range planning process." The Milwaukee Journal Sentinel's reporting on MMSD's PR spending led city commissioners to question the cost and details of the PR plan. According to the Journal Sentinel, MMSD's "budget for publicity and lobbying ranks fifth overall -- second among similar-sized systems -- and No.

No
Topics: 

Beer and Terror Don't Mix (But What About Buying Gas For An SUV?)

"Take an ad suggesting that doing illegal drugs can lead to terrorism and add the word 'beer' and what do you get?" Advertising Age asks. "As the Office of National Drug Control Policy discovered some very angry beer wholesalers and brewers." The ad copy in dispute reads "Last night, I met the guys for beers, went out for dinner and helped gun down 21 men, women and children." The White House drug office says the ad is part of a series showing how illegal drugs finance terrorism and is not meant to make a connection between alcohol and illicit drugs.

No

Italy's One-Party Media

Italian Prime Minister Silvio Berlusconi, a media mogul who already owns most of the country's television outlets, is trying to stamp out the few voices of dissent left on the airwaves. "On Thursday, the conservative prime minister accused two journalists and a comedian who have been critical of him in the past of the 'criminal use' of state television," reports the New York Times. ... Under his government, Mr. Berlusconi said, state television 'cannot be so seditious.'"

No

Pages

Subscribe to PR Watch RSS