McDonald's Scores PR Week's 'PR Play of the Week'

"McDonald's chairman and CEO Jim Cantalupo sent an open letter to the press last week complaining about the inclusion of the pseudo-word 'McJobs' in the latest edition of the Merriam-Webster Collegiate Dictionary," PR Week writes in its PR Play of the Week feature.

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Tutwiler Confirmed As Public Diplomacy Head

"The Senate confirmed longtime Republican spokeswoman Margaret Tutwiler as undersecretary of state for public diplomacy and public affairs," PR Week reports. Tutwiler steps in to fill an eight-month vacancy left when ad queen Charlotte Beers resigned the post for health reasons. Tutwiler reportedly left her post as ambassador to Morocco only after "much cajoling by the Bush administration." During her confirmation hearing she told the Senate Foreign Relations Committee that America needs to do a better job of listening to foreign audiences.

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Brits Won't Let Bush Shoot Them

The British government has refused a diplomatic request from the United States for "shoot-to-kill" immunity for armed American special agents and snipers who will be travelling to Britain as part of President Bush's entourage this week, which means that if they accidentally kill a protester, they'll have to stand trial for it. The Brits are also balking at the Bush team's demand that they shut down parts of London's Tube (subway) system and that they create a "sterile zone" around the President to keep the public at bay. The U.S.

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