In its "PR Toolbox" section, PR Week addresses how to market "to the growing Hispanic population." The answer: radio. "There are now approximately 700 Spanish-language radio stations in the U.S." And, according to Rise Birnbaum of the broadcast PR firm Zcomm, "Spanish-language stations are even more receptive than general-market ones" to audio news releases and radio media tours.

Management Analysis Technologies, a small Virginia-based marketing and consulting firm owned by a Vietnam veteran, won "a competitive review to advise the Office of the Chief of the Army Reserve on its strategic communications," reports O'Dwyer's.