UK Regulator Leaves Door Open on Junk Food Advertising

New restrictions on junk food advertising on children's television announced by the British advertising and media regulator Ofcom have been criticised by health groups as being too weak. The restrictions apply to food and drink products "high in fat, salt and sugar (HFSS)" in programmes and on channels aimed at children under 16. From April 1, HFSS ads will not be allowed "in or around programmes" pitched at children aged 4-9, with the age range extended up to 15 after January 1, 2008.

No

Truth Voted Down in UK PR Ethics Debate

A majority of 350 people attending a debate on PR ethics voted against the team supporting the proposition that PR practitioners have a responsibility to tell the truth. The debate was hosted by the PR industry trade publication PR Week. The director of communications for the Church of England, Peter Crumpler, was disappointed with the result. "Truth and integrity have to be the cornerstones of our profession if we are to have any credibility with the media and the wider world," he said.

No

Pages

Subscribe to PR Watch RSS