A Cancer on the Presidency

The fact-checkers at the Annenberg Public Policy Center of the University of Pennsylvania have taken the trouble to check out radio ads by Republican presidential candidate Rudy Giuliani, in which he falsely claims that only 44 percent of men with prostate cancer survive under England's "socialized medicine" system. In reality, they report, this statistic is merely "the result of bad math by a Giuliani campaign adviser, who admits to us that his figure isn't 'technically' a survival rate at all.

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Karen Hughes Bids Adieu No. Deux

Karen Hughes in IndonesiaU.S. Undersecretary of State for Public Diplomacy Karen Hughes is leaving the Bush administration. Hughes, a long-time confidant of President Bush's, served as a counselor during Bush's first term, then officially left the White House in 2002, only to return as the nation's PR czar in 2005. Her last day will be in December. In announcing her resignation, Hughes stressed that improving the U.S.'s image around the world is a "long-term challenge." At the State Department, Hughes increased the number of "interviews with Arabic media," and "set up three rapid public relations response centers overseas to monitor and respond to the news. She nearly doubled the public diplomacy budget, to nearly $900m annually, and sent U.S. sports stars Michelle Kwan and Cal Ripken abroad as unofficial diplomats. But polls show no improvement in the world's view of the U.S. since she took over. A Pew Research survey earlier said the unpopular Iraq war is a persistent drag on the U.S. image and has helped push favorable opinion of America in Muslim Indonesia, for instance, from 75% in 2000 to 30% last year." Hughes' key deputy, Dina Habib Powell, left the State Department earlier this year, "to become director of global corporate engagement for Goldman Sachs Group," notes PR Week.

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Blackwater's Repositioning, Real and Imagined

As investigations into its shootings of Iraqi civilians continue, the private military contractor Blackwater USA is softening its public image. "The company's roughneck logo — a bear's paw print in a red crosshairs, under lettering that looks to have been ripped from a fifth of Jim Beam — has undergone a publicity-conscious, corporate scrubbing," reports Paul Von Zielbauer.

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