Green Marketing, Greenwashing and Bitter Eco Villains - What's A Corporation to Do?

Adweek has an interesting article examining environmental corporate social responsibility in light of the latest consumer survey data designed to help companies profit from green marketing.

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DCI Group's Work for Burma's Dictators Embarrasses John McCain

Doug Goodyear, the CEO of the Washington D.C. PR and lobbyshop, DCI Group, was selected to manage the forthcoming Republican National Convention (RNC), in St.

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Like Taking Candy from a Baby

Consumer Reports Webwatch and the Mediatech Foundation have published a study of how young children interact with the internet, warning that "Publishers of many major children's Web sites should do a better job disclosing sales and advertising information to parents, especially as more kids at younger ages go online to play and meet friends." The study asked families to keep journals and use video cameras to track the way their children used sites such as Club Penguin, Webkin

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