Body Shop Picks Ruder Finn For PR

The Body Shop has picked Ruder Finn to promote the company's U.S. store expansion. RF will handle several events and local PR campaigns aimed at increasing awareness and attracting traffic to Body Shop's new locations. In contrast with the Body Shop's animal and environment friendly image, Ruder Finn owns the almost legendary E. Bruce Harrison Company. Harrison is ironically considered "the founder of green PR" because of his work for the pesticide industry in the 1960s when he helped lead the attack on author Rachel Carson and her environmental classic, Silent Spring. E.

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The Media Is the Mess

The belated discovery that George W. Bush's campaign applied two disparate standards for counting overseas ballots in Florida -- liberal for Bush strongholds and stringent for counties carried by Al Gore -- underscores again the huge advantage that the well-funded conservative news media gives the Republicans. "By having a powerful media of its own -- from TV networks to nationwide talk radio, from news magazines to daily newspapers -- the conservative movement can give its stamp to events during the crucial few days when the public is paying attention," writes Robert Parry.

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B-M Paid to Wave the Flag and Burn the Constitution

Gutting the First Amendment has become the "patriotic" last refuge for scoundrel PR firm Burson-Marsteller (B-M). Citizens Flag Alliance depicts themselves as a frustrated group of proud veterans saving our nation from flag burning by amending the constitution. However, the CFA website and media reports fail to identify perhaps their most important "member," the giant PR firm reaping big bucks managing the campaign. B-M's masterminds are no doubt the source of CFA talking points such as: "Putting a few disgusting means of expression out of bounds in no way threatens ...

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