Spin of the Day: May 15, 2008

May 15, 2008

Chart(er)ing a New Course for Invasion of Privacy

Charter Communications, one of the largest Internet Service Providers (ISP) in the U.S., recently sent letters to some of its 2.7 million customers with details of a new initiative. "Charter is billing its new web tracking program as an 'enhancement' for customers' web surfing experience. ... The pilot program is set to begin next month. 'Browsing the web can become more like flipping through your favorite magazine, where you see ads that are appealing to you and enhance your enjoyment and the utility of the experience,' the company's letters read." Charter says that it is piloting the program in four of its markets: Ft. Worth, Texas; San Luis Obispo, California; Oxford, Massachusetts, and Newtown, Connecticut. The "enhancement" will be difficult to refuse. "Users can opt out of the system, but have to give their full name and address to get an opt-out cookie. The process would have to be repeated for every browser on every computer in a home to block the service, and would have to be reset if cookies are ever deleted." Wired's Ryan Singel says the plan "effectively turns the ISP into the ultimate third-party tracking network." Charter's plan is similar to one developed in the U.K. by Phorm, "a London company with alleged spyware roots." But consumer outrage in Britain has prevented any ISPs from putting it in place.


And the Losers Are ... Kids

On June 6, limos will be lined up, the red carpet will be rolled out, and decked out attendees will have their photos snapped by swarming paparazzi. But this isn't your usual Hollywood awards ceremony. Instead, it is the 4th annual Fame & Shame Awards, sponsored by the New Mexico Media Literacy Project and New Mexico Voices for Children in collaboration with the Smoke Free Movies Campaign. The "fame" part of the ceremony will recognize New Mexico teens that are working to encourage their peers to not start smoking, or to quit if they have. They are vying for the Youth Kicking Tobacco's Butt Advocate of the Year Award. The "shame" segment targets the entertainment industry. "The ceremony also hands out 'Shamie Awards' to actors, actresses, directors and producers who glamorize smoking in Hollywood movies. This year's nominees include Nicolas Cage, John Cusack and Jamie Foxx as Actor Who Glamorizes Smoking the Most, Beyonce and Emma Thompson as Actress Who Glamorizes Smoking the Most, and Hairspray, Ocean's Thirteen and Wild Hogs (shot in New Mexico) as Most Popular Teen Movie That Glamorizes Smoking."


Bigger Isn't Always Better

Mt. McKinley: one big mistake.Mt. McKinley: one big mistake.Colorado Republican candidate for U.S. Senate Bob Schaffer proclaims his devotion to the state in his latest television ad, saying "Colorado is my life ... I proposed to Maureen on top of Pike's Peak ... " Problem was, the mountain featured in the ad was Mount McKinley in Alaska, not the famous Pikes Peak in Colorado. The spot ran in the two most conservative areas of the state, but the error was caught quickly by people, including Schaeffer's Democratic challenger Mark Udall, who recognized the incorrect peak. Schaffer's campaign manager said the spot would be re-edited to replace Mt. McKinley with Colorado mountains, and would start running again almost immediately.